Understanding the Connotative Meaning of Color A powerful tool for conveying meaning and evoking emotion, color is a crucial component of establishing your brand’s visual identity. But why do certain colors elicit such strong reactions? Understanding the answer is key to choosing the right color palette to represent your...Read more
When It Comes to Branding, Consistency is Key. From old-school print marketing to the social web and beyond, there are a dizzying number of ways that your brand faces consumers today. To project a sense of professionalism, reliability and authenticity, it’s essential to maintain a consistent brand image no...Read more
Strong Relationships are the Cornerstone of Our Business Here at Rosie’s Creative, building and maintaining strong relationships in our community, and especially with our clients, is a cornerstone of how we do business. We know that whether personal or professional in nature, any relationship takes time to grow and...Read more
Customer Service, Online Reviews, and Your Business For small businesses, a demonstrated commitment to customer satisfaction has always been key to building brand equity. But today, it’s more critical than ever. Social media platforms, along with dedicated websites such as Yelp, TripAdvisor, and others, provide consumers with new opportunities...Read more
Break Away from Tired Routines Summer is here at last, and summer vacation provides a much-needed opportunity to break from tired routines and step outside your comfort zone. From time to time, it’s not a bad idea to take this approach when it comes to marketing, too – as...Read more
Distracted Donors on Vacation Present New Challenges for Nonprofits For nonprofit organizations, it’s the end of the year that is traditionally considered the busy season. Indeed, December alone accounts for about a quarter of the year’s charitable giving according to some studies, with the last week of the year...Read more
Typography Design Requires Bold Choices Which Evoke Emotion and Convey Character When creating a logo or deciding on a new color scheme for a brand, designers make bold use of visual elements to evoke emotion and convey character. It’s these facets of graphic and web design that are probably...Read more
Logo Design is Critical for Modern Day Brand Making. Consumers today are so inundated with logos that no one would deny the critical role played by logo design in modern brand marketing. That is precisely because consumers are so awash in visual branding that the challenge of designing a...Read more
Effective Print Marketing Makes a Big Impact. With the proliferation of digital media and the development of new marketing methods harnessing its transformative power, one might think that print media has outlived its effectiveness as a marketing tool. Certainly, recent years have seen no shortage of commentary on the...Read more
A Polished and Professional Web Presence is a Must No matter the size of your business or nonprofit, a polished, professional web presence is a must… but, what if a custom-built website just isn’t in your budget? Do-it-yourself website builders such as Wix, Weebly, and Squarespace (among many others)...Read more
Rosie’s Creative is a woman-owned, locally operated creative marketing agency located in Parkville, MD.
Rosie’s Creative offers a full range of creative services to businesses of all sizes. Services include web development, web design, social media marketing, SEO optimization, graphic design, branding, marketing, advertising, copy writing, video editing, and so much more!