Stock Video is an Effective Tool for Brands on a Budget With the explosive growth of video on the social web, more brands are turning to video marketing to better position themselves in today’s market and meet consumer expectations. But…
Speaking to Your Audience with a Communication Strategy On today’s fast-paced social web, hot topics and viral trends can turn on a dime, and brands looking to stay current and relevant with their social media marketing might not know where…
That's Yesterday's News - Or Is It? With 2018 now in the rear view, you’ve probably turned your attention to keeping your brand’s marketing fresh, current, and relevant as we settle into the new year. But what strategy is best?…
Are You Ready to Welcome 2019? We’ve made it to the end of another year – and whether your 2018 just breezed on by, or felt like an endless slog, no doubt you’re ready to ring in 2019. As we…
Thanks for All You Do! Ordinarily, we use this space to bring you content that’s aimed at raising your awareness of key topics and new developments in marketing and branding, while providing perspectives you might not have considered as you…
Don't Get "Spooked" by Digital Marketing If Christmas season is “the most wonderful time of the year,” then the run-up to Halloween is surely the spookiest, as eerie legends and frightful myths take center stage. But while tales of black…
Color Palettes for Communication When setting out to establish a distinctive visual identity for your brand, choosing an appropriate color palette to communicate your core values and attitudes to potential customers is a vital first step. Think of the image…
Understanding the Connotative Meaning of Color A powerful tool for conveying meaning and evoking emotion, color is a crucial component of establishing your brand’s visual identity. But why do certain colors elicit such strong reactions? Understanding the answer is key…
Strong Relationships are the Cornerstone of Our Business Here at Rosie’s Creative, building and maintaining strong relationships in our community, and especially with our clients, is a cornerstone of how we do business. We know that whether personal or professional…
Customer Service, Online Reviews, and Your Business For small businesses, a demonstrated commitment to customer satisfaction has always been key to building brand equity. But today, it’s more critical than ever. Social media platforms, along with dedicated websites such as…