Stock Video is an Effective Tool for Brands on a Budget With the explosive growth of video on the social web, more brands are turning to video marketing to better position themselves in today’s market and meet consumer expectations. But…
Tis The Season for Stressful Marketing Strategies - Or Is It? The holiday season is a time of joy, togetherness, and celebration... but, for small businesses, this festive time can also bring great stress, as competition goes into overdrive and marketing…
Don't Get "Spooked" by Digital Marketing If Christmas season is “the most wonderful time of the year,” then the run-up to Halloween is surely the spookiest, as eerie legends and frightful myths take center stage. But while tales of black…
Understanding the Connotative Meaning of Color A powerful tool for conveying meaning and evoking emotion, color is a crucial component of establishing your brand’s visual identity. But why do certain colors elicit such strong reactions? Understanding the answer is key…
When It Comes to Branding, Consistency is Key. From old-school print marketing to the social web and beyond, there are a dizzying number of ways that your brand faces consumers today. To project a sense of professionalism, reliability and authenticity,…
Strong Relationships are the Cornerstone of Our Business Here at Rosie’s Creative, building and maintaining strong relationships in our community, and especially with our clients, is a cornerstone of how we do business. We know that whether personal or professional…
Customer Service, Online Reviews, and Your Business For small businesses, a demonstrated commitment to customer satisfaction has always been key to building brand equity. But today, it’s more critical than ever. Social media platforms, along with dedicated websites such as…
Break Away from Tired Routines Summer is here at last, and summer vacation provides a much-needed opportunity to break from tired routines and step outside your comfort zone. From time to time, it’s not a bad idea to take this…
Effective Print Marketing Makes a Big Impact. With the proliferation of digital media and the development of new marketing methods harnessing its transformative power, one might think that print media has outlived its effectiveness as a marketing tool. Certainly, recent…
Get Back to Basics When it comes to SEO, there’s no shortage of misleading tropes and half-truths out there, and we’ve just about heard them all. Headlines declare that “SEO is dead,” that it’s just some kind of arcane trickery…