New to Digital Marketing? We Can Help.
For businesses today, success often rests on the ability to adapt to unexpected change – and 2020 has put a spotlight on this fact in unprecedented fashion. The ongoing COVID-19 pandemic is a crisis that has touched every facet of society, and for America’s small businesses, it’s been a one-two punch that has sent many scrambling to readjust.
First, the disruptive effect of state-mandated shutdowns, along with lingering concerns over public health and safety, have forced many small business owners to make a quicker-than-expected shift towards a more virtual model – whether moving staff and operations online, or stepping up their investment in e-commerce, social media, or email marketing.
But the pandemic has also imposed a heavy financial burden, placing many small businesses in a position where they can no longer afford the services of a marketing agency or contractor – just when those services are needed most.
If you find yourself in this situation right now, it’s easy to feel overwhelmed. But you don’t have to go it alone.
To help small business owners that suddenly find themselves having to take a more hands-on approach to their brand’s marketing efforts, but who feel they may not have the skills or comfort level to make the leap into DIY marketing, Rosie’s Creative is now offering virtual training in a range of topics, including:
WORDPRESS WEBSITES 101
Learn how to design, publish, and maintain a simple website using WordPress, the versatile and user-friendly content management system used by countless bloggers, businesses, and nonprofits.
INTRO TO SOCIAL MEDIA
Looking to build a following on social media, but don’t know where to start? We’ll help you get a handle on top platforms and best practices, while sharing helpful tips for social media success.
One of the most powerful tools for digital marketing, email offers reach, portability, and outstanding return on investment. We’ll help you get started by taking a look at popular email platforms MailChimp and Constant Contact.
Get familiar with the basics of image editing and manipulation using Adobe Photoshop, the top-selling program that’s become the industry standard in imaging and graphic design software.
VIDEO EDITING 101
Showcase your brand image in style with our introduction to video editing software. We’ll give you tips and tricks to help you hit the ground running with simple DIY video.
GOOGLE MY BUSINESS AND SEO BASICS
Boost your visibility on the social web by learning the fundamentals of search engine optimization, starting with an in-depth look at claiming and optimizing your Google My Business profile.
Our training sessions are designed to build your knowledge, awareness, and proficiency in vital skills so that you can jump-start your DIY marketing efforts with confidence – no prior experience needed. And, if you’re looking for a more custom-tailored training experience, we can plan a session based on your specific needs. Contact us at Rosie’s Creative today, and let’s get started. Your first consultation is always free!