Tino’s Italian Bistro

Completion Date

May 2016

Services Performed

Custom Website Design
WordPress Website Build
Social Media Integration
On-Site SEO

Project Description

When Tino’s Italian Bistro was ready to move forward with updating the design of their website, they knew we at Rosie’s Creative would help them to keep their modern branding throughout their online presence. Tino’s had inherited an outdated website, and wanted modern functionality. This included a CMS back-end, incorporating mobile-friendly site design, and optimizing the site for search engines.

Taking Tino’s needs into account, we decided that the best web platform for them would be WordPress, due to its versatility and adaptability. The WordPress platform features a user-friendly dashboard which allows the client to easily modify site content and maintain the site content by themselves. Additionally, WordPress allows for changes in site functionality through the addition of plug-ins, so the site can be modified as needed after the initial build is complete.

The design of Tino’s website took a number of cues from their original branding standards, which they had previously developed. We at Rosie’s Creative optimized the desktop and mobile versions of the website to ensure a consistent user experience across different platforms. We stuck with their color palette of black, white, and orange to reinforce brand consistency, and added Italian-themed visual cues, such as the Italian flag, to reflect industry standards. To maintain a clean presentation, we controlled the number of fonts used on the site, and used web-friendly versions of the fonts selected for use.