New Year, New Website: Things to Think About Before You Get Started
You’ve made your decision – the new year is here, and the time has come to invest in a new website to better serve the needs of your business. Out with the old, in with the new, as the saying goes, and what better time than now to get the ball rolling? Maybe your current website is outdated. Maybe your business is growing, and it’s time to graduate from a DIY website builder to a more professional solution. Whatever your reasons for making the change, there are a few things you should be thinking about before you begin the process in earnest.
First, you need to determine just what it is that you want from a new website. You can start by looking over your current site with a critical eye, deciding which elements you want to keep, and which have got to go. Is the design up to date? How about the copywriting? The photography? Is your current site mobile responsive? (If not, that should be number one on your list of things to change!)
It’s also a good idea to think about what kind of functionality you want for your new site. These days, it’s not enough for your website to be nothing more than an online brochure advertising your business – it needs to do something for your customers. What do you want your website to do?
A qualified web professional can help you with these questions, but before you pull the trigger on hiring a pro, make sure to do your homework. Research the company you’re considering. Take a look at their track record. And don’t be afraid to ask questions. For instance, does the company do all their own design work, or use templates? Are they a U.S. based company that employs U.S. based coders and developers? How knowledgeable are they about things like SEO, site maintenance, and hosting options? With a little bit of research, you can be sure you’re hiring the right company for the job.
If this seems like a lot of information to digest, don’t worry. Rosie’s Creative is here to help – and remember, with us, your first consultation is always free. So, if you’re ready to kick off the new year with a new website for your business, let’s get the conversation started. Contact Rosie’s Creative today.